The Meeting Point of Difficult Change and Neuroscience: About Unlearning

Imagine heavy chains pulling you down and keeping you in place.

It's a bit dramatic perhaps, but not that far off when you consider the impact that not managing Unlearning has on our ability (or inability) to adopt new ways of doing things.

A few years back, a friend shared with me a great clip that illustrates the power of preexisting patterns and why the need to manage Unlearning is so important: